


Presented during Paris Fashion Week, the Off-White FW24 show, titled “Black by Popular Demand”, was designed and produced by Bureau Betak. It took place at the prestigious Carrousel du Louvre and featured creative execution led by Ib Kamara.
More to Show was responsible for the technical direction and sound system design, collaborating closely with lighting designer Philippe Vanderheeren, AVL suppliers NOVELTY and MAGNUM, set construction by Alive Group, dice elements by G2V, and venue production by VIPARIS.
Presented during Paris Fashion Week, the Off-White FW24 show, titled “Black by Popular Demand”, was designed and produced by Bureau Betak. It took place at the prestigious Carrousel du Louvre and featured creative execution led by Ib Kamara.
More to Show was responsible for the technical direction and sound system design, collaborating closely with lighting designer Philippe Vanderheeren, AVL suppliers NOVELTY and MAGNUM, set construction by Alive Group, dice elements by G2V, and venue production by VIPARIS.


The collection celebrated cultural cross-pollination, blending influences from Black culture, American, and Japanese aesthetics. Highlights included exaggerated faux-fur collars, beaded fringes, utility straps, and deconstructed tailoring in vivid lime-green, black, and bold motifs like stars and butterflies.
More to Show provided technical cohesion across audiovisual elements, sound, lighting, and structural integration—ensuring a seamless production in the historic setting.