


During an exclusive and high-glamour evening, Huda Beauty celebrated the Easy Bake Pressed Powder with a multi-sensory night at the Armani Hotel beneath the Burj Khalifa.
More To Show led the technical and show direction for this event, delivering a flawless experience. The production was defined by precision lighting, elevated technical production, immersive sound system, and unforgettable live performances by Saint Levant and Summer Walker.
During an exclusive and high-glamour evening, Huda Beauty celebrated the Easy Bake Pressed Powder with a multi-sensory night at the Armani Hotel beneath the Burj Khalifa.
More To Show led the technical and show direction for this event, delivering a flawless experience. The production was defined by precision lighting, elevated technical production, immersive sound system, and unforgettable live performances by Saint Levant and Summer Walker.


The event’s aesthetic drew inspiration from 1920s speakeasy glamour and Karak House culture, creating a distinctive and immersive setting.

HUDA BEAUTY EASY BAKE LAUNCH
Creative direction & production by Bureau Béatrice
Video content creation by Bureau Béatrice
Technical & Show Direction by More To Show
Lighting Design by Ombre agency
Immersive sound system by Mono
Video operator Kjell Rijntjes
Show call by Conduites accompagnées
Glambot by Cole Walliser
Audio & video supplier Bewunder experiences
Decoration & Set Construction by Electra Solutions & Signworks
Photos courtesy of Stephane Ait Ouarab, Bureau Beatrice
HUDA BEAUTY EASY BAKE LAUNCH
Creative direction & production by Bureau Béatrice
Video content creation by Bureau Béatrice
Technical & Show Direction by More To Show
Lighting Design by Ombre agency
Immersive sound system by Mono
Video operator Kjell Rijntjes
Show call by Conduites accompagnées
Glambot by Cole Walliser
Audio & video supplier Bewunder experiences
Decoration & Set Construction by Electra Solutions & Signworks
Photos courtesy of Stephane Ait Ouarab, Bureau Beatrice